Brand > Asics


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Since the late ’40s, takes center Asics sports scene. At the end of the war, the Japanese population is at its lowest and the sport is supposed to contribute to the physical. In 1949, the company launched its first Onitsuka shoes sneakers, before turning to other sports. Best known for its running shoes including the Tiger, which won various marathons. By developing in different disciplines, the brand becomes a sports reference. But not only because the original look very different sneakers allow it to fill the movie screens. Moreover, Bruce Lee will not hesitate to wear Asics in his various films. More recently, it was the turn of Uma Thurman to democratize Tiger Tai Chi Kill Bill. Besides, do you know what it means to Asics? It stands for a famous Latin phrase: Anima Sana in corpore sano, a healthy mind in a healthy body!

Asics Gel Kayano Trainer – Monochrome Pack

The Kayano Trainer from Asics has received a monochrome treatment for Spring/summer 2015 with this pack made of two colorways, White and Black, which offers a synthetic suede mixed with mesh upper atop of a matching midsole; Now available at select retailers including Titolo and Snkrs.

Asics Gel Lyte III Laser Cut Black

Following the swoosh brand and Adidas, Asics is updating some of its calssic silhouettes like this  Gel Lyte III LC or Laser Cut declined in full black which offers a seamless upper that has received a decent laser-cut treatment seated atop of a white midsole. Its Encap on the heel…

Asics Gel Lyte III ‘Fresh Salmon’ and ‘Tropical Green’

Spring/Summer 2015′s Asics collection is arriving at retailers, like these two new Gel Lyte III colorways bodied with a waterproof suede and a mesh split-tongue. The first make-up offers a Fresh Salmon colorway’s tonal upper contrasted by hits of mint colorway on its inside lining and bottom while the second…

Asics Gel Lyte III Lady  “Valentine’s Day Chocolate”

The infamous Gel Lyte III from Asics is getting a ‘Valentine Day Chocolate’ treatment for the ladies. It features a dark chocolate nylon mesh base contrasted by light tan colorway’s synthetic suede upper’s construction seated atop of a full white midsole with gum bottom, a wrinkle heel wrap, chocolate printed…