New Balance

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Established in 1906 in Cambridge (Massachusetts) to assist people with concerns to the plantar arch, the brand New Balance will wait 19 years to be interested in the sport. It is for the athletics club in Boston called the Boston Brown Bag Harriers. Immediate success! Moreover, in 1941, the firm diversifies with baseball shoes, running or even tennis or boxing … In the 60s, NB has the great idea to produce a model in different widths to fit the athletes foot: the Trackter. New Balance basketball becomes the American academics … Today, New Balance is true to its values​​: performance and quality … With the reissue of old models, whose trackter, the brand has become an important market for sneaker fashion …

New Balance Made In USA M997GY2 ‘OG’ – Available

In 2K14, the American division of New Balance brought back the 997 silhouette in it’s catalogue with the release of an Og colorway, the M997GY. This classic pair is back for summer 2015, with an og-close shape, premium materials (mix…

New Balance Made In UK M577K “Carbon Fiber” Black/Grey

It’s been quiet a while we have not seen carbon fiber material on a New Balance release, we remember the LA MJC x Colette x New Balance M1500CBP or the M577MBW, both using carbon elements in their upper construction, this…

New Balance Made In USA M998CBB “Rockabilly” Pack

For Summer 2015, New Balance is releasing a Rockabilly Pack which includes the 997CGB and the M998CBB we discover today. The pair boasts a grey mesh base wrapped by black premium suede overlays, atop a two-tone midsole. 3M reflective pieces,…

New Balance 997 CGB Made In USA Available

A brand new colorway of the “tapered” New Balance 997, manufactured in the USA, comes to surface for the Summer 2015 collection. The New Balance 997 CGB features a vamp that mixes nubuck dark grey inserts, black for the mesh…

New Balance “Mid Century Modern” Pack Made In USA

We all know that fashion is in a state of perpetual renewal, in nearly all of the areas, New Balance revisits the furniture design by creating the Mid Century Modern pack. This pack consisting of four silhouettes, inspired by interior…