Brand > Nike


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In 1950, Phil Knight and Bill Bowerman, a track coach, start selling Tiger. Soon, the pair are working on a revolutionary shoe. Nike (the Latin word for victory) is then started. In 1973, the Waffle is marketed and the success of the brand is then sealed. Structure dampens shock and helps to bounce. In 1981, Nike became the first sneaker marketed in the U.S. and then attacks the global market by diversifying into basketball, tennis or even athletics. Models like the Air Max, Air Force One, Flight, 6.0, SB, Dunk .. and of course the Jordan Nike will finish installing the firmament of multinationals. Today the firm has become ever-present Oregon and its reissues or new models trends fon delight collectors of all kinds of sneakers!

Nike Air Max 90 “Croc Infrared” 2015 Preview

After many outstanding colorways in 2014, Nike SportsWear is preparing a Air Max 90 “Infrared Croc” version for 2015. Following the success of the Air Max 90 Washed Denim or the “Escape” 2014, this new version shows a construction made of a black upper associated with original Infrared colorblocking and a “Croc Skin”…

Nike Lunar Force 1 “Jacquard”

The Lunar version of the Air Force 1 designed by Marc Dolce comes this Saturday November 29 in two new Jacquard colorways. The textile upper available in white/black and red/black is not very far from a camouflage print and is combine here with a white lunar sole (with speckles for the red version)….

Nike Air Huarache ‘Umber’

The year 2014 was charged with Huarache release and it will end with this very successful “Umber/Black White”. With a false air of Air Max 1 Curry, the Nike Air Huarache ‘Umber’ displays a brown suede and nylon upper contrasted with a white midsole and black straps on the heel. The pair is…

Nike Air Huarache Light 2015 Collection preview

After several re-editions of the Air Huarache Light this year, Nike still provides us some colorways for 2015, including three exciting versions. The Nike Air Huarache Light “Military Green” uses a jade green/black suede and mesh upper with a subtle contrasting orange swoosh that is reminiscent of the Undeafeated SMU created for the…