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In 1950, Phil Knight and Bill Bowerman, a track coach, start selling Tiger. Soon, the pair are working on a revolutionary shoe. Nike (the Latin word for victory) is then started. In 1973, the Waffle is marketed and the success of the brand is then sealed. Structure dampens shock and helps to bounce. In 1981, Nike became the first sneaker marketed in the U.S. and then attacks the global market by diversifying into basketball, tennis or even athletics. Models like the Air Max, Air Force One, Flight, 6.0, SB, Dunk .. and of course the Jordan Nike will finish installing the firmament of multinationals. Today the firm has become ever-present Oregon and its reissues or new models trends fon delight collectors of all kinds of sneakers!

Pigalle x Nike Capsule Collection

Yesterday we discovered a ‘First Look’ of the awesome Pigalle x Nike capsule collection you can see here, today Nike has unveiled the Official shots of this collaboration dedicated to basketball that includes a Nike Air Force 1 low and an AF1 high both bodied with a Patina treatment premium leather, two jerseys…

Pigalle x Nike Collection: First Look

The announcement of the upcoming collaboration beetween the Parisian street-wear brand Pigalle and Nike has aroused a lot of interest in the sneaker’s community, today the capsule collection has been unveiled with an interview by Dazed of Stéphane Ashpool, Creative Director of the French brand, you can read here. In addition to an…

Nike AIR Foamposite PRO – YEEZY

The Air Yeezy II in his Black/Solar-red Colorway’s got overhyped and Nike knows it! A solid proof is this Yeezy-esk Air Foamposite Pro with his Glow in the Dark bottom that is set to drop Saturday April 19th at 9:00 CET on the European Nikestore!

Nike Lunaracer+ 3 SS14

The lightweight  Nike running shoe is back in some new cool colorway for this summer. This super sharp Nike Lunaracer+ 3 upper is made up with a combination of mesh and Dynamic Flywire. Some new summer colorways are available for a few days like this hot “Photo Blue” and “Turbo Green”. The Nike…