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Puma

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If the official date of creation of Puma’s 1948, the brand actually exists since 1928. It is then that the Dassler family (the same Adidas) is embarking on the sneakers. If Adi turns to adidas, the brand launches Rudolf feline. Competition between the two brothers will continue to push Puma competitiveness. In the 70s, the firm has football players like Pele among its contracts. In the 80s, we talk about Maradona or Boris Becker. After a few years back in the 90s, Puma returned to center stage with his streetwear lines in the early 2000s. Today, the Germans are among the must.

Vashtie x PUMA – Spring/Summer 2015 Collection

New York-based multidisciplinary artist Vashtie Kola and Puma unveil their Spring/Summer 2K15 collaboration in a stunning lookbook shot around a downtown Manhattan metro station. The collection includes a selection of ready-to-wear unisex pieces next to some Puma models including the R698 and a classic Suede which take inspiration to the NYC…

Alife NY x Puma Suede Pack

Alife and Puma teamed up together on a special capsule collection which includes some Puma Suede’s make-ups that pay hommage to the streets of the Lower East Side. Declined in navy blue and light grey colorways, the pairs feature a vintage treated rugged suede contrasted by a red puma’s logo…

ICNY x Puma Faas 100 “Heartbreaker”

Brooklyn-based brand ICNY teamed up with Puma to create a special Valentines Day edition of the Faas 100 runner, a project called ‘Heartbreaker’. The pair offers a vented mesh upper combined with reflective elements wich ensures the runner to gleam at night for more security. Declined in an eye-catching Crimson…

BWGH x PUMA 2015 Spring/Summer

Parisian label Brooklyn We Go Hard reiterates its collaboration with Puma for 2015. The iconic model R698 inaugurated in 2013 by the Bluefield is back in different premium versions. The quality of shapes and materials have been seriously revised up for this season with suede and premium leather marked by…