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Since the late ’40s, takes center Asics sports scene. At the end of the war, the Japanese population is at its lowest and the sport is supposed to contribute to the physical. In 1949, the company launched its first Onitsuka shoes sneakers, before turning to other sports. Best known for its running shoes including the Tiger, which won various marathons. By developing in different disciplines, the brand becomes a sports reference. But not only because the original look very different sneakers allow it to fill the movie screens. Moreover, Bruce Lee will not hesitate to wear Asics in his various films. More recently, it was the turn of Uma Thurman to democratize Tiger Tai Chi Kill Bill. Besides, do you know what it means to Asics? It stands for a famous Latin phrase: Anima Sana in corpore sano, a healthy mind in a healthy body!

Asics Gel Lyte III x Clot European Release

Two months after the first release in Juice store for the 25th Birthday of the Gel Lyte III, the Asics Gel Lyte III x Clot will be available in Europe. Last year was a very important year for Asics which have…

Asics Gel Lyte III No Seam Pack

The Gel Lyte III have already been declined in every colors and materials but Asics still find new models with the new Asics Gel Lyte III No Seam Pack. Last year the Gel Lyte III celebrate his 25 year on…

Asics Easter Pack

Every event are good to release a exclusive pack for Asics which take the easter weekend occasion for unveil the new Asics Easter Pack with a Gel Lyte Speed and a Gel Saga. Asics take his inspiration from a colored…

Asics x Patta Gel Respector

Some pictures have surfaced in december but now we have more informations about the upcoming Asics x Patta Gel Respector collaboration that should catch a lot of intention. The last collaboration with the two brands goes to 2011 with a…

Ronnie Fieg x Asics “Sterling” GT-Cool Express

Asics and Ronnie Fieg team force again for bring back a OG Model of the japan brand with the new Ronnie Fieg x Asics GT-Cool Express Sterling who put the model on the good way for his next release. Put…

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